MARKET SIZE

We want to focus on people who just moved to the Tel Aviv area. These may include people of all ages. Here are some statistics that we have found, that will help us get a jumpstart on a better idea for our market size...

“Tel Aviv has the highest percentage of young people of any city in Israel” (http://english.tau.ac.il/tel_aviv_global_city)

“Sports activities are an integral part of the of the city's residents day to day life. The city produces 70 mega-events annually, attracting over 200,000 participants. More than 55% of the city's residents participate in sports activities in the city.” (http://www.tel-aviv.gov.il/eng/visitors/Pages/Sports.aspx?tm=3&sm=57)

Tourism: 53 hotels with close to 6,846 hotel rooms, over a million guests and 2.7 million overnight stays. (http://www.tel-aviv.gov.il/eng/AboutTheCity/Pages/CityNumbers.aspx)

Here are some statistics we want to focus on. We are also going to look into the amount of people at TAU (and other universities within israel). We could use the influx of people in universities and other locations, such as hotels for the spread of our start up company.

We are still working on consolidating our EXACT market size, but these statistics and ideas will give us insight to progress forward.